Ad revenue → Revenue: $59.6BSearch advertising → Ad revenue: $44.0BRevenue → Gross profit: $43.5BRevenue → Cost of revenue: $33.2BGross profit → Operating expenses: $22.1BGross profit → Operating profit: $21.3BCost of revenue → Content acquisition, data centers, other: $20.6BOperating profit → Net profit: $19.7BCost of revenue → Traffic acquisition costs: $12.6BOperating expenses → R&D: $11.3BGoogle Cloud → Revenue: $8.4BPlaystore & other → Revenue: $8.3BYouTube → Ad revenue: $8.0BAdMob, AdSense & other → Ad revenue: $7.7BOperating expenses → Sales & marketing: $6.9BOperating expenses → General & admin: $4.0BOperating profit → Tax: $1.5BOther revenue → Revenue: $0.3BOperating profit → Other expense: $0.1BSearch advertising: $44.0BAd revenue: $59.6BYouTube: $8.0BAdMob, AdSense & other: $7.7BRevenue: $76.7BPlaystore & other: $8.3BGoogle Cloud: $8.4BOther revenue: $0.3BGross profit: $43.5BCost of revenue: $33.2BOperating profit: $21.3BOperating expenses: $22.1BTraffic acquisition costs: $12.6BContent acquisition, data centers, other: $20.6BNet profit: $19.7BTax: $1.5BOther expense: $0.1BR&D: $11.3BSales & marketing: $6.9BGeneral & admin: $4.0Bcreated with SankeyArt.comSearch advertising$44.0B11% Y/YAd revenue$59.6B9% Y/YYouTube$8.0B12% Y/YAdMob, AdSense & other$7.7B-3% Y/YRevenue$76.7B11% Y/YPlaystore & other$8.3B21% Y/YGoogle Cloud$8.4B22% Y/YOther revenue$0.3BGross profit$43.5B15% Y/YCost of revenue$33.2B7% Y/YOperating profit$21.3B25% Y/YOperating expenses$22.1B6% Y/YTraffic acquisition costs$12.6B7% Y/YContent acquisition, data centers, other$20.6B6% Y/YNet profit$19.7B42% Y/YTax$1.5B-35% Y/YOther expense$0.1B-84% Y/YR&D$11.3B10% Y/YSales & marketing$6.9B-1% Y/YGeneral & admin$4.0B11% Y/YAlphabet Q3 FY23 Income Statement